:root {
  --black: #050505;
  --ink: #111111;
  --text: #303030;
  --muted: #6e6e6e;
  --subtle: #9b9b9b;
  --line: #d9d9d9;
  --line-soft: #eeeeee;
  --paper: #f7f7f7;
  --white: #ffffff;
  --accent: #c81e1e;
  --accent-dark: #9f1515;
  --max: 1120px;
  --pad: 22px;
  --header-h: 72px;
  --display-serif: "Hiragino Mincho ProN", "Yu Mincho", YuMincho, "Noto Serif JP", Georgia, "Times New Roman", serif;
}

*,
*::before,
*::after {
  box-sizing: border-box;
}

html {
  scroll-behavior: smooth;
}

body {
  margin: 0;
  background: var(--white);
  color: var(--ink);
  font-family: "Noto Sans JP", "Helvetica Neue", Arial, sans-serif;
  font-size: 16px;
  line-height: 1.9;
  letter-spacing: 0;
  overflow-x: hidden;
  text-rendering: optimizeLegibility;
  -webkit-font-smoothing: antialiased;
}

body.is-nav-open {
  overflow: hidden;
}

img {
  display: block;
  max-width: 100%;
  height: auto;
}

a {
  color: inherit;
  text-decoration: none;
}

button,
input,
textarea {
  font: inherit;
  letter-spacing: 0;
}

button {
  cursor: pointer;
}

.br-sp{
  display:none;
}

.post-works-heading-break {
  display: none;
}
.visually-hidden {
  position: absolute;
  width: 1px;
  height: 1px;
  margin: -1px;
  padding: 0;
  overflow: hidden;
  clip: rect(0 0 0 0);
  white-space: nowrap;
  border: 0;
}

.lp {
  background: var(--white);
}

.section-inner {
  width: min(100% - 44px, var(--max));
  margin: 0 auto;
}

main [id] {
  scroll-margin-top: calc(var(--header-h) + 24px);
}

.brand-label,
.problem-letter-label {
  margin: 0 0 18px;
  color: var(--muted);
  font-size: 12px;
  font-weight: 700;
  line-height: 1.4;
  text-transform: uppercase;
}

h1,
h2,
h3,
p,
blockquote,
dl,
dd {
  margin: 0;
}

h1,
h2,
h3 {
  color: var(--ink);
  font-weight: 700;
  line-height: 1.35;
}

.site-header {
  position: fixed;
  inset: 0 0 auto;
  z-index: 100;
  height: var(--header-h);
  display: flex;
  align-items: center;
  justify-content: space-between;
  padding: 0 max(22px, calc((100vw - var(--max)) / 2));
  background: rgba(255, 255, 255, 0.94);
  border-bottom: 1px solid rgba(0, 0, 0, 0.08);
  backdrop-filter: blur(16px);
}

.site-logo,
.footer-logo,
.thanks-brand {
  font-family: Georgia, "Times New Roman", serif;
  font-size: 24px;
  font-weight: 700;
  line-height: 1;
  color: var(--ink);
}

.site-logo {
  position: relative;
  z-index: 102;
}

.site-nav {
  display: none;
}

.site-nav a {
  color: var(--ink);
  font-size: 24px;
  font-weight: 700;
  line-height: 1.3;
}

.site-nav .nav-cta {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  width: fit-content;
  min-height: 46px;
  padding: 0 22px;
  color: var(--white);
  background: var(--ink);
  border: 1px solid var(--ink);
}

.hero-section {
  position: relative;
  isolation: isolate;
  min-height: 100svh;
  padding: 128px 0 76px;
  overflow: hidden;
  background: var(--black);
}

.hero-bg-picture {
  position: absolute;
  inset: 0;
  z-index: -2;
}

.hero-bg-picture::after {
  position: absolute;
  inset: 0;
  content: "";
  background:
    linear-gradient(90deg, rgba(0, 0, 0, 0.86) 0%, rgba(0, 0, 0, 0.58) 42%, rgba(0, 0, 0, 0.24) 100%),
    linear-gradient(180deg, rgba(0, 0, 0, 0.14) 0%, rgba(0, 0, 0, 0.72) 100%);
}

.visual-image {
  width: 100%;
  height: 100%;
  object-fit: cover;
  opacity: 1;
}

.hero-copy {
  width: min(100% - 44px, var(--max));
  margin: 0 auto;
  color: var(--white);
}

.hero-title {
  max-width: 760px;
  color: var(--white);
  font-family: var(--display-serif);
  font-size: 40px;
  font-weight: 700;
  line-height: 1.42;
}

.hero-title span {
  display: block;
}

.mobile-break {
  display: none;
}

.hero-title span:first-child {
  font-size: 27px;
  white-space: nowrap;
}

.hero-title em {
  color: #f4d68f;
  font-style: normal;
}

.hero-title .hero-title-line--problem {
  margin-top: 4px;
  color: var(--white);
  font-size: clamp(36px, 10.4vw, 46px);
  line-height: 1.2;
}

.hero-title .hero-title-line--bridge {
  max-width: 680px;
  margin-top: 28px;
  color: rgba(255, 255, 255, 0.86);
  font-size: 24px;
  line-height: 1.65;
}

.hero-title .hero-title-line--solution {
  margin-top: 6px;
  font-size: 31px;
  line-height: 1.55;
}

.hero-lead {
  max-width: 720px;
  margin-top: 26px;
  color: rgba(255, 255, 255, 0.88);
  font-size: 16px;
  font-weight: 700;
  line-height: 2;
}

.hero-lead strong {
  color: var(--white);
}

.campaign-text {
  width: min(100%, 640px);
  margin-top: 34px;
  overflow: hidden;
  color: var(--ink);
  background: var(--white);
  border: 1px solid rgba(255, 255, 255, 0.55);
}

.campaign-text p {
  padding: 12px 16px;
  color: var(--white);
  background: var(--ink);
  font-size: 20px;
  font-weight: 700;
  line-height: 1.4;
  text-align: center;
}

.campaign-text dl {
  display: grid;
  grid-template-columns: 1fr;
}

.campaign-text dl > div {
  display: grid;
  gap: 5px;
  padding: 20px 18px;
  text-align: center;
}

.campaign-text dl > div + div {
  border-top: 1px solid var(--line);
}

.campaign-text dt {
  color: var(--text);
  font-size: 13px;
  font-weight: 700;
}

.campaign-text dd {
  color: var(--ink);
  font-size: 40px;
  font-weight: 800;
  line-height: 1.08;
  white-space: nowrap;
}

.campaign-text dl > div:last-child dd {
  color: var(--accent);
}

.campaign-text--hero dl > div:nth-child(2) dd {
  color: var(--accent);
}

.campaign-text del {
  position: relative;
  display: inline-block;
  color: var(--ink);
  text-decoration: none;
}

.campaign-text del::after {
  position: absolute;
  left: -6%;
  right: -6%;
  top: 52%;
  height: 2px;
  background: var(--accent-dark);
  content: "";
  transform: rotate(8deg);
}

.hero-cta,
.section-cta,
.submit-button,
.fixed-cta,
.thanks-link {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  min-height: 52px;
  padding: 0 30px;
  color: var(--white);
  background: var(--accent);
  border: 1px solid var(--accent);
  border-radius: 0;
  font-size: 15px;
  font-weight: 700;
  line-height: 1;
  transition: background 0.18s ease, color 0.18s ease, border-color 0.18s ease, transform 0.18s ease;
}

.hero-cta::after,
.section-cta::after,
.submit-button::after,
.fixed-cta::after {
  margin-left: 18px;
  content: ">";
  font-family: Arial, sans-serif;
  font-weight: 400;
}

.hero-cta {
  margin-top: 28px;
}

.hero-value-copy {
  width: min(100%, 640px);
  margin-top: 16px;
  color: var(--white);
}

.hero-value-copy strong {
  display: block;
  color: #f4d68f;
  font-family: var(--display-serif);
  font-size: 22px;
  font-weight: 700;
  line-height: 1.55;
}

.hero-value-copy span {
  display: block;
  margin-top: 6px;
  color: rgba(255, 255, 255, 0.78);
  font-size: 13px;
  font-weight: 700;
  line-height: 1.8;
  overflow-wrap: anywhere;
}

.hero-cta-note {
  margin-top: 14px;
  color: rgba(255, 255, 255, 0.76);
  font-size: 13px;
  font-weight: 600;
  line-height: 1.8;
}

.campaign-offer-section {
  padding: 42px 0;
  background: var(--paper);
}

.campaign-offer {
  display: grid;
  grid-template-columns: 1.1fr 1.4fr;
  gap: 28px 42px;
  align-items: center;
  padding: 32px 36px;
  background: var(--white);
  border: 1px solid var(--line);
}

.campaign-offer-label {
  color: var(--ink);
  font-family: var(--display-serif);
  font-size: 25px;
  font-weight: 700;
  line-height: 1.65;
}

.campaign-offer-label::before {
  display: block;
  width: 44px;
  height: 1px;
  margin-bottom: 18px;
  background: var(--accent);
  content: "";
}

.campaign-offer-prices {
  display: grid;
  grid-template-columns: minmax(0, 1fr) 34px minmax(0, 1fr);
  gap: 12px;
  align-items: center;
}

.campaign-offer-price {
  display: grid;
  gap: 8px;
  min-height: 132px;
  align-content: center;
  justify-items: center;
  padding: 20px 16px;
  border: 1px solid var(--line);
  text-align: center;
}

.campaign-offer-price span {
  color: var(--muted);
  font-size: 13px;
  font-weight: 800;
  line-height: 1.4;
}

.campaign-offer-price strong {
  position: relative;
  color: var(--ink);
  font-size: 34px;
  font-weight: 800;
  line-height: 1;
  white-space: nowrap;
}

.campaign-offer-price del {
  text-decoration: none;
}

.campaign-offer-price del::after {
  position: absolute;
  left: -0.06em;
  right: -0.06em;
  top: 52%;
  height: 2px;
  background: var(--accent-dark);
  content: "";
  transform: rotate(7deg);
}

.campaign-offer-arrow {
  color: var(--accent);
  font-size: 24px;
  font-weight: 800;
  line-height: 1;
  text-align: center;
}

.campaign-offer-price--current {
  color: var(--white);
  background: var(--ink);
  border-color: var(--ink);
}

.campaign-offer-price--current span {
  color: rgba(255, 255, 255, 0.72);
}

.campaign-offer-price--current strong {
  color: #f4d68f;
  font-family: var(--display-serif);
  font-size: 44px;
}

.campaign-offer-note {
  grid-column: 2;
  margin-top: -12px;
  color: var(--muted);
  font-size: 14px;
  font-weight: 600;
  line-height: 1.8;
  text-align: center;
}

.hero-cta:hover,
.section-cta:hover,
.submit-button:hover,
.fixed-cta:hover,
.thanks-link:hover {
  background: var(--ink);
  border-color: var(--ink);
  transform: translateY(-1px);
}

.problem-section,
.features-section,
.seo-section,
.faq-section {
  padding: 92px 0;
  background: var(--white);
}

.offer-section,
.reason-section,
.pricing-section,
.contact-section {
  padding: 92px 0;
  background: var(--paper);
}

.problem-letter-wrap {
  display: grid;
  gap: 0;
}

.problem-section h2,
.features-section h2,
.reason-section h2,
.seo-section h2,
.pricing-section h2,
.faq-section h2,
.contact-section h2,
#difference-title {
  color: var(--ink);
  font-family: var(--display-serif);
  font-size: 36px;
  font-weight: 700;
  line-height: 1.42;
}

.problem-section h2 span,
#difference-title span,
#solution-title span,
#value-title span {
  display: block;
}

.problem-section h2::after,
.features-section h2::after,
.reason-section h2::after,
.seo-section h2::after,
.pricing-section h2::after,
.faq-section h2::after,
.contact-section h2::after,
#difference-title::after {
  display: block;
  width: 52px;
  height: 1px;
  margin: 22px auto 0;
  background: var(--ink);
  content: "";
}

.problem-section h2,
.features-section h2,
.reason-section h2,
.pricing-section h2,
.faq-section h2,
.contact-section h2,
#difference-title {
  text-align: center;
}

.problem-letter-label,
.brand-label {
  text-align: center;
}

.problem-letter-lead,
.features-message,
.reason-section > .section-inner > p,
.pricing-note {
  max-width: 720px;
  margin: 24px auto 0;
  color: var(--muted);
  font-size: 16px;
  font-weight: 600;
  text-align: center;
}

.problem-letter-grid {
  margin-top: 44px;
}

.problem-letter-card {
  position: relative;
  min-height: 300px;
  padding: 58px 34px 38px;
  background: var(--white);
  border: 1px solid var(--line);
}

.problem-letter-number {
  position: absolute;
  top: 26px;
  left: 28px;
  color: var(--subtle);
  font-family: var(--display-serif);
  font-size: 18px;
  font-weight: 700;
  line-height: 1;
}

.problem-letter-card h3 {
  max-width: 360px;
  margin: 0 auto;
  font-size: 26px;
  text-align: center;
}

.problem-letter-card p {
  max-width: 360px;
  margin: 26px auto 0;
  color: var(--muted);
  font-size: 15px;
  font-weight: 600;
  text-align: center;
}

.problem-decision-letter {
  max-width: 780px;
  margin: 48px auto 0;
  padding: 36px 28px;
  background: var(--white);
  border: 1px solid var(--line);
  text-align: center;
}

.problem-decision-letter blockquote p {
  color: var(--ink);
  font-family: var(--display-serif);
  font-size: 30px;
  font-weight: 700;
  line-height: 1.7;
}

.problem-decision-letter strong {
  display: block;
  margin-top: 24px;
  color: var(--muted);
  font-size: 16px;
  line-height: 1.9;
}

.problem-letter-card--url h3 {
  font-size: 24px;
}

.problem-letter-card--url p {
  font-size: 14px;
  line-height: 1.85;
}

.cruplix-solution-section {
  background: var(--white);
}

.solution-label {
  display: flex;
  align-items: center;
  justify-content: center;
  gap: 24px;
  margin: 0 0 22px;
  color: var(--accent);
  font-family: var(--display-serif);
  font-size: 20px;
  font-weight: 700;
  line-height: 1.4;
  text-align: center;
}

.solution-label span {
  width: 44px;
  height: 1px;
  background: var(--accent);
}

.solution-lead {
  max-width: 760px;
  margin: 30px auto 0;
  color: var(--text);
  font-size: 16px;
  font-weight: 600;
  line-height: 2.1;
  text-align: center;
}

.solution-lead strong {
  color: var(--ink);
  font-weight: 800;
}

.solution-steps {
  display: grid;
  grid-template-columns: repeat(3, minmax(0, 1fr));
  gap: 22px;
  margin-top: 54px;
}

.solution-step {
  position: relative;
  display: grid;
  min-height: 432px;
  align-content: start;
  justify-items: center;
  padding: 34px 28px 38px;
  background: var(--white);
  border: 1px solid var(--line);
  text-align: center;
}

.solution-step:not(:last-child)::after {
  position: absolute;
  top: 50%;
  right: -17px;
  z-index: 2;
  width: 32px;
  height: 32px;
  background: var(--white);
  border-top: 1px solid var(--line);
  border-right: 1px solid var(--line);
  content: "";
  transform: translateY(-50%) rotate(45deg);
}

.solution-number {
  justify-self: start;
  color: var(--accent);
  font-family: var(--display-serif);
  font-size: 32px;
  font-weight: 700;
  line-height: 1;
}

.solution-icon {
  display: flex;
  width: 100px;
  height: 100px;
  margin: 8px auto 24px;
  align-items: center;
  justify-content: center;
}

.solution-icon img {
  display: block;
  width: 100%;
  height: 100%;
  object-fit: contain;
}

.solution-step h3 {
  color: var(--ink);
  font-family: var(--display-serif);
  font-size: 27px;
  line-height: 1.45;
}

.solution-subtitle {
  margin-top: 10px;
  color: var(--accent);
  font-size: 15px;
  font-weight: 800;
  line-height: 1.7;
}

.solution-step p:not(.solution-subtitle) {
  margin-top: 20px;
  color: var(--text);
  font-size: 14px;
  font-weight: 600;
  line-height: 1.9;
}

.solution-step::before {
  position: absolute;
  bottom: 28px;
  left: 50%;
  width: 36px;
  height: 2px;
  background: var(--accent);
  content: "";
  transform: translateX(-50%);
}

.solution-bottom {
  margin-top: 42px;
  color: var(--ink);
  font-family: var(--display-serif);
  font-size: 22px;
  font-weight: 700;
  line-height: 1.9;
  text-align: center;
}

.solution-bottom span {
  display: block;
}

.offer-section {
  color: var(--white);
  background: var(--black);
}

.offer-section .section-inner {
  display: grid;
  justify-items: center;
  max-width: 920px;
  text-align: center;
}

.offer-section .brand-label {
  color: rgba(255, 255, 255, 0.56);
}

.offer-section h2 {
  color: var(--white);
  font-family: var(--display-serif);
  font-size: 38px;
  line-height: 1.55;
}

.offer-description {
  max-width: 680px;
  margin-top: 28px;
  color: rgba(255, 255, 255, 0.76);
  font-weight: 600;
  line-height: 2;
}

.offer-section .section-cta {
  margin-top: 34px;
  color: var(--ink);
  background: var(--white);
  border-color: var(--white);
}

.offer-section .section-cta:hover {
  color: var(--white);
  background: var(--accent);
  border-color: var(--accent);
}

.feature-swiper,
.problem-swiper,
.difference-swiper,
.flow-swiper,
.works-swiper {
  position: relative;
}

.feature-swiper {
  margin-top: 46px;
}

.feature-card {
  position: relative;
  display: grid;
  height: 100%;
  min-height: 360px;
  align-content: center;
  justify-items: center;
  padding: 46px 34px;
  background: var(--white);
  border: 1px solid var(--line);
  text-align: center;
}

.feature-line-icon {
  width: 56px;
  height: 56px;
  margin-bottom: 28px;
  background: center / contain no-repeat;
  filter: grayscale(1) contrast(1.1);
  opacity: 0.66;
}

.feature-line-icon--creative {
  background-image: url("./assets/content01.png");
}

.feature-line-icon--search {
  background-image: url("./assets/content02.png");
}

.feature-line-icon--growth {
  background-image: url("./assets/content03.png");
}

.feature-number {
  position: absolute;
  top: 24px;
  right: 26px;
  color: var(--subtle);
  font-size: 18px;
  font-weight: 700;
}

.feature-card small {
  color: var(--muted);
  font-size: 12px;
  font-weight: 700;
}

.feature-card h3 {
  margin-top: 14px;
  font-size: 25px;
  overflow-wrap: anywhere;
}

.feature-card p {
  max-width: 300px;
  margin-top: 18px;
  color: var(--muted);
  font-size: 15px;
  font-weight: 600;
  overflow-wrap: anywhere;
}

.swiper-pagination-bullet {
  width: 9px;
  height: 9px;
  background: transparent;
  border: 1px solid var(--ink);
  opacity: 1;
}

.swiper-pagination-bullet-active {
  width: 30px;
  border-radius: 0;
  background: var(--ink);
}

.reason-section .section-inner {
  text-align: center;
}

.reason-steps {
  display: grid;
  gap: 18px;
  margin-top: 46px;
}

.reason-step {
  position: relative;
  display: grid;
  height: 100%;
  min-height: 190px;
  align-content: center;
  justify-items: center;
  padding: 34px 24px;
  background: var(--white);
  border: 1px solid var(--line);
}

.reason-number {
  color: var(--subtle);
  font-size: 14px;
  font-weight: 700;
}

.reason-step h3 {
  margin-top: 16px;
  font-size: 24px;
  overflow-wrap: anywhere;
}

.reason-step p {
  margin-top: 10px;
  color: var(--muted);
  font-weight: 700;
  overflow-wrap: anywhere;
}

.reason-emphasis {
  max-width: 800px;
  margin: 46px auto 0;
  padding: 28px 22px;
  background: var(--white);
  border: 1px solid var(--line);
  color: var(--ink);
  font-family: var(--display-serif);
  font-size: 24px;
  font-weight: 700;
  line-height: 1.75;
  text-align: center;
}

.seo-layout {
  max-width: 920px;
  margin: 0 auto;
}

.seo-copy {
  display: grid;
  gap: 0;
}

.seo-copy .brand-label {
  text-align: left;
}

.seo-copy h2 {
  max-width: 880px;
  text-align: left;
}

.seo-copy h2::after {
  margin-left: 0;
}

.seo-copy h2 span {
  display: inline;
}

.seo-copy p:not(.brand-label) {
  max-width: 840px;
  margin-top: 22px;
  color: var(--muted);
  font-size: 17px;
  font-weight: 600;
  line-height: 2;
}

.difference-block {
  max-width: 920px;
  margin: 88px auto 0;
  padding-top: 72px;
  border-top: 1px solid var(--line);
}

.comparison-section .difference-block {
  margin-top: 0;
  padding-top: 0;
  border-top: 0;
}

.difference-lead {
  max-width: 780px;
  margin: 38px auto 0;
  padding: 30px 26px;
  background: var(--white);
  border: 1px solid var(--line);
  text-align: center;
}

.difference-lead p {
  color: var(--ink);
  font-size: 20px;
  font-weight: 700;
  line-height: 1.9;
}

.difference-lead p + p {
  margin-top: 12px;
  color: var(--text);
  font-size: 18px;
  font-weight: 600;
}

.difference-visual-summary {
  margin-top: 34px;
}

.difference-visual-summary article {
  position: relative;
  display: grid;
  min-height: 250px;
  align-content: center;
  justify-items: center;
  padding: 46px 28px 36px;
  background: var(--white);
  border: 1px solid var(--line);
  text-align: center;
}

.difference-visual-summary article::before {
  position: absolute;
  top: 22px;
  left: 24px;
  color: var(--subtle);
  font-size: 15px;
  font-weight: 700;
  content: attr(data-mark);
}

.difference-visual-summary strong {
  display: block;
  color: var(--ink);
  font-family: var(--display-serif);
  font-size: 26px;
  font-weight: 700;
  line-height: 1.45;
}

.difference-visual-summary p {
  max-width: 340px;
  margin-top: 20px;
  color: var(--muted);
  font-size: 15px;
  font-weight: 600;
  line-height: 1.9;
}

.difference-standard,
.difference-warning {
  max-width: 780px;
  margin: 34px auto 0;
  padding: 28px 24px;
  border: 1px solid var(--line);
  background: var(--paper);
  text-align: center;
}

.difference-standard span {
  display: block;
  color: var(--muted);
  font-size: 13px;
  font-weight: 700;
}

.difference-standard strong {
  display: block;
  margin-top: 12px;
  color: var(--ink);
  font-size: 20px;
  line-height: 1.8;
}

.difference-warning p {
  color: var(--text);
  font-size: 16px;
  font-weight: 600;
  line-height: 1.9;
}

.difference-warning p:first-child {
  color: var(--ink);
  font-weight: 700;
}

.difference-warning p + p {
  margin-top: 10px;
}

.comparison-section {
  position: relative;
  min-height: 100vh;
  color: var(--white);
  background:
    linear-gradient(180deg, rgba(0, 0, 0, 0.68) 0%, rgba(0, 0, 0, 0.86) 100%),
    url("./assets/difference-bg-david-werbrouck.jpg") center / cover no-repeat fixed;
  isolation: isolate;
}

.section-sticky-bg {
  display: none;
}

.comparison-section .brand-label {
  color: rgba(255, 255, 255, 0.7);
}

.comparison-section #difference-title,
.comparison-section .difference-lead p,
.comparison-section .difference-visual-summary strong,
.comparison-section .difference-standard strong,
.comparison-section .difference-warning p:first-child {
  color: var(--white);
}

.comparison-section #difference-title::after {
  background: rgba(255, 255, 255, 0.72);
}

.comparison-section .difference-lead,
.comparison-section .difference-visual-summary article,
.comparison-section .difference-standard,
.comparison-section .difference-warning {
  background: rgba(0, 0, 0, 0.58);
  border-color: rgba(255, 255, 255, 0.28);
  box-shadow: 0 18px 46px rgba(0, 0, 0, 0.32);
  backdrop-filter: blur(4px);
}

.comparison-section .difference-lead p + p,
.comparison-section .difference-visual-summary p,
.comparison-section .difference-warning p {
  color: rgba(255, 255, 255, 0.86);
}

.comparison-section .difference-visual-summary article::before,
.comparison-section .difference-standard span {
  color: rgba(255, 255, 255, 0.62);
}

.comparison-section .swiper-pagination-bullet {
  border-color: var(--white);
}

.comparison-section .swiper-pagination-bullet-active {
  background: var(--white);
}

.flow-section {
  position: relative;
  min-height: 100vh;
  color: var(--white);
  background:
    linear-gradient(180deg, rgba(0, 0, 0, 0.68) 0%, rgba(0, 0, 0, 0.86) 100%),
    url("./assets/difference-bg-david-werbrouck.jpg") center / cover no-repeat fixed;
  isolation: isolate;
}

.flow-section .brand-label {
  color: rgba(255, 255, 255, 0.7);
}

.flow-section h2,
.flow-section .flow-step h3,
.flow-section .reason-emphasis {
  color: var(--white);
}

.flow-section h2::after {
  background: rgba(255, 255, 255, 0.72);
}

.flow-section > .section-inner > .flow-lead {
  color: var(--white);
}

.flow-section .flow-step,
.flow-section .reason-emphasis {
  background: rgba(0, 0, 0, 0.58);
  border-color: rgba(255, 255, 255, 0.28);
  box-shadow: 0 18px 46px rgba(0, 0, 0, 0.32);
  backdrop-filter: blur(4px);
}

.flow-section .flow-number,
.flow-section .flow-step p {
  color: rgba(255, 255, 255, 0.74);
}

.flow-section .flow-step img {
  width: 63px;
  height: 63px;
  filter: brightness(0) invert(1);
  opacity: 1;
}

.flow-section .swiper-pagination-bullet {
  border-color: var(--white);
}

.flow-section .swiper-pagination-bullet-active {
  background: var(--white);
}

.pricing-section .section-inner {
  text-align: center;
}

.pricing-card {
  width: min(100%, 760px);
  margin: 42px auto 0;
  overflow: hidden;
  background: var(--white);
  border: 1px solid #101010;
  box-shadow: 0 24px 54px rgba(0, 0, 0, 0.12);
}

.pricing-sp-break {
  display: none;
}

.pricing-limit {
  position: relative;
  padding: 22px 18px;
  color: var(--white);
  background: linear-gradient(90deg, #050505 0%, #151515 50%, #050505 100%);
  border-bottom: 1px solid rgba(194, 161, 93, 0.72);
  font-family: var(--display-serif);
  font-size: 24px;
  font-weight: 700;
  line-height: 1.3;
  letter-spacing: 0;
}

.pricing-limit::after {
  position: absolute;
  right: 22px;
  bottom: -1px;
  left: 22px;
  height: 1px;
  background: linear-gradient(90deg, transparent, rgba(255, 232, 170, 0.82), transparent);
  content: "";
}

.pricing-group-title {
  padding: 16px 18px;
  color: var(--ink);
  background: #f4f4f4;
  border-top: 1px solid var(--line);
  font-size: 15px;
  font-weight: 800;
  line-height: 1.5;
  text-align: center;
}

.pricing-row {
  display: grid;
  grid-template-columns: minmax(160px, 0.72fr) 1fr;
  align-items: center;
  gap: 24px;
  min-height: 138px;
  padding: 28px 52px;
  border-top: 1px solid var(--line);
  text-align: left;
}

.pricing-row > span:first-child {
  color: var(--text);
  font-size: 16px;
  font-weight: 700;
}

.pricing-row strong {
  position: relative;
  display: inline-block;
  width: fit-content;
  justify-self: start;
  color: var(--accent);
  font-size: 48px;
  font-weight: 800;
  line-height: 1;
  white-space: nowrap;
}

.pricing-row--normal strong {
  color: var(--ink);
}

.pricing-row--normal strong::after {
  position: absolute;
  left: -0.04em;
  right: -0.04em;
  top: 51%;
  height: 2px;
  background: #d21717;
  content: "";
  transform: rotate(6deg);
  transform-origin: center;
}

.pricing-row--campaign {
  color: var(--white);
  background:
    linear-gradient(90deg, rgba(210, 23, 23, 0.14) 0%, rgba(210, 23, 23, 0) 30%),
    linear-gradient(90deg, #070707 0%, #111 52%, #050505 100%);
  border-top-color: #050505;
  border-bottom: 1px solid rgba(194, 161, 93, 0.72);
}

.pricing-row--campaign > span:first-child {
  color: rgba(255, 255, 255, 0.72);
}

.pricing-campaign-price {
  display: grid;
  gap: 10px;
  justify-items: start;
}

.pricing-row--campaign strong {
  color: #f4d68f;
  font-size: 60px;
  letter-spacing: 0;
}

.pricing-campaign-price small {
  display: inline-flex;
  align-items: center;
  width: fit-content;
  min-height: 24px;
  padding: 0 12px;
  color: #f0d58d;
  background: rgba(255, 255, 255, 0.06);
  border: 1px solid rgba(194, 161, 93, 0.38);
  font-size: 13px;
  font-weight: 800;
  letter-spacing: 0.04em;
  line-height: 1.4;
}

.pricing-row--monthly strong {
  color: var(--ink);
  font-size: 34px;
}

.pricing-support {
  display: grid;
  gap: 10px;
  justify-items: start;
}

.pricing-support-note {
  max-width: 460px;
  color: var(--muted);
  font-size: 14px;
  font-weight: 600;
  line-height: 1.8;
}

.price-unit {
  margin-left: 4px;
  color: inherit;
  font-size: 0.42em;
  font-weight: 700;
}

.low-price-block {
  max-width: 780px;
  margin: 38px auto 0;
  padding: 30px 26px;
  background: var(--white);
  border: 1px solid var(--line);
  text-align: center;
}

.low-price-block span,
.works-sublead {
  max-width: 720px;
  margin: 12px auto 0;
  color: var(--muted);
  font-size: 15px;
  font-weight: 600;
  line-height: 1.9;
  text-align: center;
}

.works-grid {
  margin-top: 46px;
}

.works-grid .swiper-wrapper {
  display: grid;
  align-items: stretch;
  gap: 22px;
}

.works-grid:has(.works-accordion[open]) .swiper-wrapper {
  align-items: start;
}

.works-card {
  display: grid;
  grid-template-rows: auto 1fr;
  min-width: 0;
  height: 100%;
  overflow: hidden;
  background: var(--white);
  border: 1px solid var(--line);
}

.works-grid:has(.works-accordion[open]) .works-card {
  height: auto;
}

.works-image {
  display: block;
  width: 100%;
  height: auto;
  aspect-ratio: 1586 / 992;
  border-bottom: 1px solid var(--line);
  object-fit: cover;
}

.works-card-body {
  display: flex;
  flex-direction: column;
  min-height: 188px;
  padding: 26px 24px 28px;
}

.works-category {
  color: var(--muted);
  font-size: 12px;
  font-weight: 700;
  line-height: 1.4;
}

.works-card h3 {
  margin-top: 12px;
  color: var(--ink);
  font-size: 21px;
  line-height: 1.55;
  overflow-wrap: anywhere;
}

.works-card-lead {
  margin-top: 12px;
  color: var(--muted);
  font-size: 14px;
  font-weight: 700;
  line-height: 1.8;
  overflow-wrap: anywhere;
}

.works-accordion {
  margin-top: auto;
  border-top: 1px solid var(--line-soft);
}

.works-accordion[open] {
  margin-top: 22px;
}

.works-accordion summary {
  position: relative;
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 16px;
  padding: 18px 0 0;
  color: var(--ink);
  font-size: 14px;
  font-weight: 700;
  line-height: 1.5;
  list-style: none;
  cursor: pointer;
}

.works-accordion summary:focus {
  outline: none;
}

.works-accordion summary:focus-visible {
  outline: 2px solid var(--gold);
  outline-offset: 5px;
}

.works-accordion summary::-webkit-details-marker {
  display: none;
}

.works-accordion summary::after {
  flex: 0 0 auto;
  width: 18px;
  height: 18px;
  border: 1px solid var(--ink);
  color: var(--ink);
  content: "+";
  display: inline-grid;
  place-items: center;
  font-family: Arial, sans-serif;
  font-size: 14px;
  font-weight: 400;
  line-height: 1;
}

.works-accordion[open] summary::after {
  content: "-";
}

.works-accordion-body {
  padding-top: 18px;
}

.works-description {
  margin-top: 0;
}

.works-description p,
.works-point p {
  color: var(--muted);
  font-size: 14px;
  font-weight: 600;
  line-height: 1.9;
  overflow-wrap: anywhere;
}

.works-description p + p,
.works-point p + p {
  margin-top: 12px;
}

.works-point {
  margin-top: 22px;
  padding-top: 20px;
  border-top: 1px solid var(--line-soft);
}

.works-point span {
  display: block;
  margin-bottom: 10px;
  color: var(--subtle);
  font-size: 12px;
  font-weight: 700;
  line-height: 1.4;
}

.works-cta-block {
  max-width: 780px;
  margin: 40px auto 0;
  padding: 34px 26px;
  background: var(--white);
  border: 1px solid var(--line);
  text-align: center;
}

.works-cta-block h3 {
  color: var(--ink);
  font-family: var(--display-serif);
  font-size: 26px;
  line-height: 1.6;
}

.works-cta-block p {
  max-width: 640px;
  margin: 16px auto 0;
  color: var(--muted);
  font-size: 15px;
  font-weight: 600;
  line-height: 1.9;
}

.works-cta-block .section-cta {
  margin-top: 24px;
}

.post-works-cta {
  max-width: 860px;
  margin-top: 56px;
  padding: 46px 28px;
  border-color: rgba(17, 17, 17, 0.16);
}

.post-works-cta h3 {
  font-size: 30px;
}

.post-works-cta p {
  margin-top: 18px;
}

.value-section {
  position: relative;
  color: var(--white);
  background:
    linear-gradient(180deg, rgba(0, 0, 0, 0.68) 0%, rgba(0, 0, 0, 0.86) 100%),
    url("./assets/difference-bg-david-werbrouck.jpg") center / cover no-repeat fixed;
  isolation: isolate;
}

.value-section .brand-label {
  color: rgba(255, 255, 255, 0.7);
}

.value-section #value-title,
.value-section .value-comparison h3,
.value-section .value-bottom {
  color: var(--white);
}

.value-section h2::after {
  background: rgba(255, 255, 255, 0.72);
}

.value-lead {
  max-width: 720px;
  margin: 24px auto 0;
  color: rgba(255, 255, 255, 0.82);
  font-size: 16px;
  font-weight: 600;
  line-height: 1.9;
  text-align: center;
}

.value-comparison {
  display: grid;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: 22px;
  margin-top: 44px;
}

.value-comparison article {
  display: grid;
  align-content: start;
  min-height: 420px;
  padding: 34px 30px;
  background: rgba(0, 0, 0, 0.58);
  border: 1px solid rgba(255, 255, 255, 0.28);
  box-shadow: 0 18px 46px rgba(0, 0, 0, 0.32);
  backdrop-filter: blur(4px);
}

.value-comparison article > span {
  color: rgba(255, 255, 255, 0.62);
  font-size: 13px;
  font-weight: 800;
  line-height: 1.4;
}

.value-comparison h3 {
  margin-top: 20px;
  font-family: var(--display-serif);
  font-size: 26px;
  line-height: 1.55;
}

.value-comparison ul {
  display: grid;
  gap: 12px;
  margin: 28px 0 0;
  padding: 0;
  list-style: none;
}

.value-comparison li {
  position: relative;
  padding-left: 20px;
  color: rgba(255, 255, 255, 0.86);
  font-size: 15px;
  font-weight: 600;
  line-height: 1.8;
}

.value-comparison li::before {
  position: absolute;
  top: 0.82em;
  left: 0;
  width: 8px;
  height: 1px;
  background: var(--accent);
  content: "";
}

.value-card--cruplix {
  border-color: rgba(255, 255, 255, 0.36);
  box-shadow: 0 18px 46px rgba(0, 0, 0, 0.36);
}

.value-card--cruplix > span {
  color: var(--accent) !important;
}

.value-bottom {
  max-width: 780px;
  margin: 42px auto 0;
  padding: 28px 24px;
  background: rgba(0, 0, 0, 0.58);
  border: 1px solid rgba(255, 255, 255, 0.28);
  font-family: var(--display-serif);
  font-size: 23px;
  font-weight: 700;
  line-height: 1.8;
  text-align: center;
  box-shadow: 0 18px 46px rgba(0, 0, 0, 0.32);
  backdrop-filter: blur(4px);
}

.value-bottom span {
  display: block;
}

.low-price-block {
  background: transparent;
  border-color: rgba(255, 255, 255, 0.24);
}

.low-price-block span {
  color: var(--white);
}

.low-price-includes {
  margin-top: 18px;
}

.pricing-cta {
  margin-top: 28px;
}

.flow-steps {
  margin-top: 46px;
}

.flow-lead span {
  display: block;
}

.flow-step {
  position: relative;
  display: grid;
  grid-template-rows: auto auto auto 1fr;
  height: 100%;
  min-height: 345px;
  align-content: start;
  justify-items: center;
  padding: 30px 18px;
  background: var(--white);
  border: 1px solid var(--line);
  text-align: center;
}

.flow-number {
  color: var(--subtle);
  font-size: 13px;
  font-weight: 700;
  line-height: 1;
}

.flow-step img {
  width: 90px;
  height: 90px;
  margin-top: 24px;
  filter: grayscale(1) contrast(1.1);
  opacity: 0.66;
  object-fit: contain;
}

.flow-step h3 {
  margin-top: 22px;
  font-size: 19px;
  overflow-wrap: anywhere;
}

.flow-step p {
  margin-top: 14px;
  align-self: start;
  color: var(--muted);
  font-size: 14px;
  font-weight: 600;
  line-height: 1.85;
  overflow-wrap: anywhere;
}

.faq-section .section-inner,
.contact-section .section-inner {
  max-width: 880px;
}

.faq-list {
  margin-top: 40px;
  border-top: 1px solid var(--line);
}

.faq-list details {
  border-bottom: 1px solid var(--line);
}

.faq-list summary {
  position: relative;
  display: block;
  padding: 24px 46px 24px 0;
  color: var(--ink);
  font-size: 17px;
  font-weight: 500;
  line-height: 1.7;
  list-style: none;
  cursor: pointer;
}

.faq-list summary::-webkit-details-marker {
  display: none;
}

.faq-list summary::before,
.faq-list summary::after {
  position: absolute;
  top: 50%;
  right: 8px;
  width: 18px;
  height: 1px;
  background: var(--ink);
  content: "";
  transform: translateY(-50%);
}

.faq-list summary::after {
  transform: translateY(-50%) rotate(90deg);
}

.faq-list details[open] summary::after {
  transform: translateY(-50%) rotate(0deg);
}

.faq-list p {
  padding: 0 46px 24px 0;
  color: var(--muted);
  font-size: 15px;
  font-weight: 500;
}

.contact-form {
  display: grid;
  grid-template-columns: 1fr;
  gap: 20px;
  margin-top: 42px;
  padding: 28px;
  background: var(--white);
  border: 1px solid var(--line);
}

.contact-reassurance {
  max-width: 720px;
  margin: 30px auto 0;
  padding: 24px 26px;
  background: var(--white);
  border: 1px solid var(--line);
  text-align: center;
}

.contact-reassurance strong {
  display: block;
  color: var(--ink);
  font-size: 18px;
  line-height: 1.7;
}

.contact-reassurance p:not(.contact-call-note) {
  margin-top: 10px;
  color: var(--muted);
  font-size: 15px;
  font-weight: 600;
  line-height: 1.9;
}

.contact-reassurance .contact-call-note {
  margin-top: 12px;
}

.contact-reassurance + .contact-form {
  margin-top: 24px;
}

.contact-form label {
  display: grid;
  gap: 8px;
}

.contact-form label:last-of-type {
  grid-column: 1 / -1;
}

.field-label {
  display: inline-flex;
  align-items: center;
  gap: 8px;
  color: var(--ink);
  font-size: 14px;
  font-weight: 700;
}

.required-badge,
.optional-badge {
  display: inline-flex;
  align-items: center;
  min-height: 18px;
  padding: 0 6px;
  color: var(--white);
  background: var(--ink);
  font-size: 11px;
  font-weight: 700;
  line-height: 1;
}

.optional-badge {
  color: var(--ink);
  background: var(--line-soft);
}

.contact-form input,
.contact-form textarea {
  width: 100%;
  min-height: 48px;
  padding: 12px 14px;
  color: var(--ink);
  background: var(--white);
  border: 1px solid var(--line);
  border-radius: 0;
  outline: none;
  transition: border-color 0.18s ease, box-shadow 0.18s ease;
}

.contact-form textarea {
  min-height: 164px;
  resize: vertical;
}

.contact-form input:focus,
.contact-form textarea:focus {
  border-color: var(--ink);
  box-shadow: 0 0 0 3px rgba(0, 0, 0, 0.06);
}

.submit-button {
  width: min(100%, 320px);
  margin: 8px auto 0;
}

.submit-button:disabled {
  cursor: wait;
  opacity: 0.65;
}

.contact-call-note,
.privacy-note,
.form-status {
  margin: 0;
  color: var(--muted);
  font-size: 13px;
  font-weight: 500;
  line-height: 1.8;
  text-align: center;
}

.contact-call-note {
  order: 6;
}

.privacy-note {
  order: 7;
}

.form-status {
  order: 8;
  color: var(--accent);
  font-weight: 700;
}

.site-footer {
  padding: 50px 0 86px;
  color: var(--white);
  background: var(--black);
}

.site-footer-inner {
  display: grid;
  gap: 18px;
}

.footer-logo {
  color: var(--white);
}

.site-footer p,
.site-footer small,
.footer-nav a {
  color: rgba(255, 255, 255, 0.68);
  font-size: 13px;
  line-height: 1.8;
}

.footer-nav {
  display: flex;
  flex-wrap: wrap;
  gap: 12px 20px;
}

.fixed-cta {
  position: fixed;
  right: 22px;
  bottom: 22px;
  z-index: 80;
  min-height: 50px;
  padding: 0 28px;
  box-shadow: 0 12px 34px rgba(0, 0, 0, 0.22);
}

.fixed-cta.is-hidden {
  opacity: 0;
  pointer-events: none;
  transform: translateY(10px);
}

.fade-in {
  opacity: 0;
  transform: translateY(18px);
  transition: opacity 0.55s ease var(--fade-delay, 0ms), transform 0.55s ease var(--fade-delay, 0ms);
}

.fade-in.is-visible {
  opacity: 1;
  transform: translateY(0);
}

.problem-swiper.swiper-initialized .fade-in,
.feature-swiper.swiper-initialized .fade-in,
.difference-swiper.swiper-initialized .fade-in,
.flow-swiper.swiper-initialized .fade-in,
.works-swiper.swiper-initialized .fade-in {
  opacity: 1;
  transform: translateY(0);
}

.thanks-page {
  min-height: 100svh;
  display: grid;
  place-items: center;
  padding: 40px 22px;
  background: var(--paper);
}

.thanks-card {
  width: min(100%, 620px);
  padding: 48px 30px;
  background: var(--white);
  border: 1px solid var(--line);
  text-align: center;
}

.thanks-brand {
  margin-bottom: 22px;
}

.thanks-card h1 {
  font-size: 28px;
}

.thanks-card p:not(.thanks-brand) {
  margin-top: 18px;
  color: var(--muted);
  font-weight: 600;
}

.thanks-link {
  margin-top: 28px;
}

@media (max-width: 899px) {
  .pricing-sp-break {
    display: block;
  }

  :root {
    --pad: 20px;
    --header-h: 72px;
  }

  .section-inner {
    width: calc(100% - 40px);
  }

  .site-header {
    padding: 0 22px;
  }

  .site-logo {
    font-size: 25px;
  }

  .hero-section {
    min-height: auto;
    padding: 108px 0 64px;
  }

  .hero-bg-picture::after {
    background:
      linear-gradient(180deg, rgba(0, 0, 0, 0.58) 0%, rgba(0, 0, 0, 0.82) 54%, rgba(0, 0, 0, 0.9) 100%),
      linear-gradient(90deg, rgba(0, 0, 0, 0.42), rgba(0, 0, 0, 0.1));
  }

  .visual-image {
    object-position: center top;
  }

  .hero-title {
    font-size: 39px;
    line-height: 1.45;
  }

  .hero-title span:first-child {
    font-size: 28px;
  }

  .mobile-break {
    display: block;
  }

  .post-works-heading-break {
    display: block;
  }

  .hero-title .hero-title-line--problem {
    margin-top: 8px;
    font-size: clamp(35px, 10.4vw, 42px);
    line-height: 1.26;
  }

  .hero-title .hero-title-line--bridge {
    margin-top: 24px;
    font-size: 20px;
    line-height: 1.7;
  }

  .hero-title .hero-title-line--solution {
    font-size: 24px;
    line-height: 1.55;
  }

  .hero-lead {
    margin-top: 20px;
    font-size: 16px;
    line-height: 1.9;
  }

  .campaign-offer-section {
    padding: 34px 0;
  }

  .campaign-offer {
    grid-template-columns: 1fr;
    gap: 24px;
    padding: 28px 22px;
  }

  .campaign-offer-label {
    font-size: 22px;
    text-align: center;
  }

  .campaign-offer-label::before {
    margin-right: auto;
    margin-left: auto;
  }

  .campaign-offer-prices {
    grid-template-columns: 1fr;
  }

  .campaign-offer-arrow {
    transform: none;
  }

  .campaign-offer-price {
    min-height: 116px;
  }

  .campaign-offer-price strong {
    font-size: 31px;
  }

  .campaign-offer-price--current strong {
    font-size: 40px;
  }

  .campaign-offer-note {
    grid-column: auto;
    margin-top: 0;
  }

  .campaign-text {
    margin-top: 24px;
  }

  .campaign-text--hero dl {
    grid-template-columns: repeat(2, minmax(0, 1fr));
  }

  .campaign-text--hero dl > div {
    padding: 14px 6px;
  }

  .campaign-text--hero dl > div + div {
    border-top: 0;
    border-left: 1px solid var(--line);
  }

  .campaign-text dd {
    font-size: 36px;
  }

  .campaign-text--hero dd {
    font-size: clamp(23px, 6.6vw, 28px);
  }

  .hero-value-copy strong {
    font-size: 18px;
    line-height: 1.45;
  }

  .hero-value-copy {
    margin-top: 12px;
  }

  .hero-value-copy span {
    font-size: 11px;
  }

  .hero-cta {
    margin-top: 22px;
  }

  .hero-cta-note {
    margin-top: 10px;
  }

  .problem-section,
  .features-section,
  .seo-section,
  .faq-section,
  .offer-section,
  .reason-section,
  .pricing-section,
  .contact-section {
    padding: 72px 0;
  }

  .problem-section h2,
  .features-section h2,
  .reason-section h2,
  .seo-section h2,
  .pricing-section h2,
  .faq-section h2,
  .contact-section h2,
  #difference-title {
    font-size: 33px;
  }

  #solution-title {
    font-size: clamp(21px, 6.4vw, 28px);
    line-height: 1.58;
  }

  .problem-section h2,
  .features-section h2,
  .reason-section h2,
  .seo-section h2,
  .pricing-section h2,
  .faq-section h2,
  .contact-section h2,
  #difference-title,
  .works-cta-block h3,
  .value-comparison h3,
  .difference-visual-summary strong,
  .difference-standard strong,
  .reason-emphasis {
    text-wrap: balance;
  }

  #solution-title span,
  #value-title span:first-child,
  #pricing-title .pricing-title-line {
    white-space: nowrap;
  }

  #value-title {
    font-size: clamp(24px, 6.9vw, 30px);
    line-height: 1.56;
  }

  #value-title span:first-child {
    font-size: clamp(22px, 6.5vw, 27px);
  }

  #pricing-title {
    font-size: clamp(22px, 6.9vw, 29px);
    line-height: 1.55;
  }

  #pricing-title .pricing-title-line {
    display: block;
  }

  #flow-title {
    font-size: clamp(20px, 5.8vw, 25px);
    line-height: 1.55;
    white-space: nowrap;
  }

  .flow-section > .section-inner > .flow-lead {
    color: var(--white);
  }

  .flow-lead span {
    text-wrap: balance;
  }

  .problem-letter-lead,
  .features-message,
  .reason-section > .section-inner > p,
  .pricing-note {
    font-size: 15px;
  }

  .problem-section,
  .features-section,
  .seo-section {
    overflow: hidden;
  }

  .value-section,
  .comparison-section,
  .flow-section {
    z-index: 0;
    overflow: visible;
    background: #050505;
    clip-path: inset(0);
  }

  .pricing-section,
  .faq-section,
  .contact-section,
  .site-footer {
    position: relative;
    z-index: 2;
  }

  .value-section > .section-inner,
  .comparison-section > .section-inner,
  .flow-section > .section-inner {
    position: relative;
    z-index: 1;
  }

  .value-section .section-sticky-bg,
  .comparison-section .section-sticky-bg,
  .flow-section .section-sticky-bg {
    position: sticky;
    top: 0;
    z-index: 0;
    display: block;
    width: 100%;
    height: 100vh;
    height: 100svh;
    margin-top: -72px;
    margin-bottom: calc(-100vh + 72px);
    margin-bottom: calc(-100svh + 72px);
    pointer-events: none;
    background:
      linear-gradient(180deg, rgba(0, 0, 0, 0.38) 0%, rgba(0, 0, 0, 0.68) 100%),
      url("./assets/difference-bg-david-werbrouck.jpg") center top / auto 100% no-repeat;
  }

  .value-section .value-comparison article,
  .value-section .value-bottom,
  .comparison-section .difference-lead,
  .comparison-section .difference-visual-summary article,
  .comparison-section .difference-standard,
  .comparison-section .difference-warning,
  .flow-section .flow-step,
  .flow-section .reason-emphasis {
    background: rgba(0, 0, 0, 0.5);
  }

  .problem-swiper,
  .feature-swiper,
  .difference-swiper,
  .flow-swiper,
  .works-swiper {
    width: 100%;
    margin-left: 0;
    margin-right: 0;
    padding: 0 0 44px;
    overflow: hidden;
  }

  .problem-swiper .swiper-wrapper,
  .feature-swiper .swiper-wrapper,
  .difference-swiper .swiper-wrapper,
  .flow-swiper .swiper-wrapper,
  .works-swiper .swiper-wrapper {
    align-items: stretch;
  }

  .works-swiper .swiper-wrapper {
    display: flex;
    gap: 0;
  }

  .problem-swiper .swiper-slide {
    width: 100%;
    min-width: 0;
  }

  .problem-letter-card {
    min-width: 0;
    min-height: 300px;
    padding: 54px 26px 34px;
  }

  .problem-letter-card h3 {
    font-size: 24px;
    white-space: normal;
    overflow-wrap: anywhere;
  }

  .problem-letter-card p {
    white-space: normal;
    overflow-wrap: anywhere;
  }

  .problem-letter-card--url h3 {
    font-size: 22px;
  }

  .problem-decision-letter {
    padding: 30px 22px;
  }

  .problem-decision-letter blockquote p {
    font-size: 25px;
  }

  .offer-section h2 {
    font-size: 33px;
  }

  .feature-swiper {
    padding-left: 0;
    padding-right: 0;
  }

  .feature-swiper .swiper-slide {
    width: 100%;
    min-width: 0;
  }

  .feature-card {
    min-height: 430px;
    padding: 54px 42px 42px;
  }

  .feature-card h3 {
    font-size: 27px;
  }

  .feature-card p {
    font-size: 16px;
  }

  .solution-label {
    gap: 16px;
    font-size: 18px;
  }

  .solution-label span {
    width: 34px;
  }

  .solution-lead {
    margin-top: 24px;
    font-size: 15px;
    line-height: 2;
    text-align: left;
  }

  .solution-steps {
    grid-template-columns: 1fr;
    gap: 16px;
    margin-top: 38px;
  }

  .solution-step {
    min-height: auto;
    padding: 30px 24px 42px;
  }

  .solution-step:not(:last-child)::after {
    display: none;
  }

  .solution-number {
    font-size: 30px;
  }

  .solution-icon {
    width: 92px;
    height: 92px;
    margin-top: 10px;
    margin-bottom: 22px;
  }

  .solution-step h3 {
    font-size: 25px;
  }

  .solution-subtitle {
    font-size: 14px;
  }

  .solution-bottom {
    margin-top: 34px;
    font-size: clamp(18px, 5.1vw, 20px);
    line-height: 1.75;
  }

  .solution-bottom span {
    display: inline;
  }

  .reason-emphasis {
    font-size: 23px;
  }

  .seo-copy .brand-label {
    text-align: left;
  }

  .seo-copy h2 {
    font-size: 32px;
    line-height: 1.58;
  }

  .seo-copy h2::after {
    margin-left: 0;
  }

  .seo-copy p:not(.brand-label) {
    font-size: 15px;
    line-height: 2;
  }

  .difference-block {
    margin-top: 70px;
    padding-top: 58px;
  }

  .difference-lead p {
    font-size: 18px;
    line-height: 1.9;
  }

  .difference-lead p + p {
    font-size: 16px;
  }

  .difference-swiper .swiper-slide {
    width: 100%;
    min-width: 0;
  }

  .flow-swiper .swiper-slide {
    width: 100%;
    min-width: 0;
  }

  .works-swiper .swiper-slide {
    width: 100%;
    min-width: 0;
  }

  .difference-visual-summary article {
    min-height: 310px;
    padding: 58px 28px 38px;
  }

  .difference-visual-summary strong {
    font-size: 27px;
  }

  .difference-visual-summary p {
    font-size: 15px;
  }

  .difference-standard {
    padding: 26px 20px;
  }

  .difference-standard strong {
    font-size: clamp(15px, 4.2vw, 16px);
    line-height: 1.75;
  }

  .pricing-card {
    margin-top: 34px;
    box-shadow: 0 14px 28px rgba(0, 0, 0, 0.08);
  }

  .pricing-limit {
    padding: 18px 16px;
    font-size: 22px;
  }

  .pricing-row {
    grid-template-columns: 1fr;
    gap: 10px;
    min-height: 130px;
    padding: 26px 24px;
    text-align: center;
  }

  .pricing-row strong {
    font-size: 40px;
    justify-self: center;
  }

  .pricing-row--normal strong::after {
    height: 2px;
    transform: rotate(7deg);
  }

  .pricing-campaign-price {
    justify-items: center;
  }

  .pricing-row--campaign strong {
    font-size: clamp(44px, 14vw, 58px);
  }

  .pricing-campaign-price small {
    font-size: 12px;
  }

  .pricing-row--monthly strong {
    font-size: 30px;
  }

  .pricing-support {
    justify-items: center;
    text-align: center;
  }

  .pricing-support-note {
    font-size: 13px;
  }

  .works-card-body {
    padding: 24px 22px 26px;
  }

  .works-card h3 {
    font-size: 20px;
  }

  .works-cta-block {
    padding: 30px 18px;
  }

  .works-cta-block h3 {
    font-size: clamp(20px, 5.2vw, 21px);
  }

  .post-works-cta {
    margin-top: 34px;
  }

  .post-works-cta p {
    font-size: clamp(11px, 3.25vw, 13px);
    line-height: 2;
    white-space: nowrap;
  }

  .value-lead {
    font-size: 15px;
  }

  .value-comparison {
    grid-template-columns: 1fr;
    gap: 16px;
    margin-top: 34px;
  }

  .value-comparison article {
    min-height: auto;
    padding: 28px 24px;
  }

  .value-comparison h3 {
    font-size: clamp(22px, 6.2vw, 24px);
  }

  .value-comparison li {
    font-size: 14px;
  }

  .value-bottom {
    margin-top: 32px;
    padding: 26px 18px;
    font-size: clamp(17px, 5vw, 19px);
    line-height: 1.75;
  }

  .value-bottom span {
    display: inline;
  }

  .faq-list summary {
    padding-right: 40px;
    font-size: 17px;
    font-weight: 500;
  }

  .contact-form {
    padding: 22px;
  }

  .contact-reassurance {
    padding: 22px;
  }

  .contact-reassurance strong {
    font-size: 17px;
  }

  .fixed-cta {
    left: 22px;
    right: 22px;
    bottom: 18px;
    width: auto;
    min-height: 56px;
    padding: 0 20px;
  }
}

@media (min-width: 700px) and (max-width: 899px) {
  .works-grid .swiper-wrapper {
    gap: 0;
  }

  .works-card:nth-child(5) {
    grid-column: auto;
    justify-self: auto;
    width: 100%;
  }
}

@media (max-width: 374px) {
  .br-sp{
      display:block;
  }
  .hero-title {
    font-size: 35px;
  }

  .hero-title span:first-child {
    font-size: 24px;
  }

  .hero-title .hero-title-line--problem {
    font-size: 35px;
  }

  .hero-title .hero-title-line--bridge {
    font-size: 18px;
  }

  .hero-title .hero-title-line--solution {
    font-size: 22px;
  }

  .problem-section h2,
  .features-section h2,
  .reason-section h2,
  .seo-section h2,
  .pricing-section h2,
  .faq-section h2,
  .contact-section h2,
  #difference-title {
    font-size: 30px;
  }

  .feature-card h3,
  .difference-visual-summary strong {
    font-size: 24px;
  }

  .campaign-text dd,
  .pricing-row strong {
    font-size: 34px;
  }

  .campaign-offer-price--current strong {
    font-size: 36px;
  }
}

@media (max-width: 899px) {
  .campaign-text--hero dl {
    grid-template-columns: repeat(2, minmax(0, 1fr));
  }

  .campaign-text--hero dl > div {
    min-width: 0;
    overflow: hidden;
  }

  .campaign-text--hero dd {
    display: block;
    width: 100%;
    max-width: 100%;
    font-size: clamp(18px, 5.5vw, 28px);
    line-height: 1.08;
    white-space: nowrap;
  }
}

@media (min-width: 900px) {
  :root {
    --header-h: 78px;
  }

  .site-header {
    height: var(--header-h);
  }

  .site-nav {
    display: flex;
    position: static;
    z-index: auto;
    flex-direction: row;
    align-items: center;
    justify-content: flex-end;
    gap: 28px;
    padding: 0;
    background: transparent;
    opacity: 1;
    pointer-events: auto;
    transform: none;
  }

  .site-nav a {
    color: var(--text);
    font-size: 14px;
    font-weight: 700;
  }

  .site-nav a:hover {
    color: var(--ink);
  }

  .site-nav .nav-cta {
    min-height: 44px;
    padding: 0 22px;
    color: var(--white);
    background: var(--ink);
    font-size: 13px;
  }

  .hero-section {
    min-height: 760px;
    display: flex;
    align-items: center;
    padding: 128px 0 84px;
  }

  .hero-copy {
    display: grid;
    justify-items: start;
  }

  .hero-title {
    font-size: 64px;
    line-height: 1.28;
  }

  .hero-title span:first-child {
    font-size: 56px;
  }

  .hero-title .hero-title-line--problem {
    font-size: 68px;
    line-height: 1.18;
  }

  .hero-title .hero-title-line--bridge {
    font-size: 28px;
  }

  .hero-title .hero-title-line--solution {
    font-size: 40px;
  }

  .hero-lead {
    font-size: 18px;
    line-height: 1.9;
  }

  .campaign-text dl {
    grid-template-columns: 1fr 1fr;
  }

  .campaign-text--hero {
    width: min(100%, 640px);
  }

  .campaign-text--hero dl {
    grid-template-columns: repeat(2, minmax(0, 1fr));
  }

  .campaign-text dl > div + div {
    border-top: 0;
    border-left: 1px solid var(--line);
  }

  .problem-section,
  .features-section,
  .seo-section,
  .faq-section,
  .offer-section,
  .reason-section,
  .pricing-section,
  .contact-section {
    padding: 112px 0;
  }

  .problem-section h2,
  .features-section h2,
  .reason-section h2,
  .seo-section h2,
  .pricing-section h2,
  .faq-section h2,
  .contact-section h2,
  #difference-title {
    font-size: 46px;
  }

  .problem-letter-grid .swiper-wrapper,
  .feature-swiper .swiper-wrapper,
  .difference-swiper .swiper-wrapper,
  .works-grid .swiper-wrapper {
    display: grid !important;
    grid-template-columns: repeat(3, minmax(0, 1fr));
    gap: 22px;
    transform: none !important;
  }

  .problem-letter-grid .swiper-slide,
  .feature-swiper .swiper-slide,
  .difference-swiper .swiper-slide,
  .works-grid .swiper-slide {
    width: auto !important;
    margin: 0 !important;
    transform: none !important;
  }

  .problem-letter-grid .problem-letter-card--url {
    grid-column: 2;
  }

  .problem-swiper,
  .feature-swiper,
  .difference-swiper,
  .flow-swiper,
  .works-swiper {
    overflow: visible;
  }

  .problem-swiper .swiper-pagination,
  .feature-swiper .swiper-pagination,
  .difference-swiper .swiper-pagination,
  .flow-swiper .swiper-pagination,
  .works-swiper .swiper-pagination {
    display: none;
  }

  .offer-section h2 {
    font-size: 50px;
  }

  .reason-steps {
    grid-template-columns: repeat(3, minmax(0, 1fr));
  }

  .works-grid .swiper-wrapper {
    grid-template-columns: repeat(6, minmax(0, 1fr));
  }

  .works-card {
    grid-column: span 2;
  }

  .works-card:nth-child(4) {
    grid-column: 2 / span 2;
  }

  .works-card:nth-child(5) {
    grid-column: 4 / span 2;
  }

  .difference-visual-summary .swiper-wrapper {
    grid-template-columns: repeat(3, minmax(0, 1fr));
  }

  .flow-steps .swiper-wrapper {
    display: grid !important;
    grid-template-columns: repeat(5, minmax(0, 1fr));
    gap: 14px;
    transform: none !important;
  }

  .flow-steps .swiper-slide {
    width: auto !important;
    margin: 0 !important;
    transform: none !important;
  }

  .flow-step:not(:last-child)::after {
    position: absolute;
    top: 50%;
    right: -14px;
    z-index: 1;
    width: 14px;
    height: 1px;
    background: var(--line);
    content: "";
  }

  .flow-step:not(:last-child)::before {
    position: absolute;
    top: calc(50% - 4px);
    right: -15px;
    z-index: 2;
    width: 0;
    height: 0;
    border-top: 4px solid transparent;
    border-bottom: 4px solid transparent;
    border-left: 7px solid var(--line);
    content: "";
  }

  .flow-step h3 {
    font-size: 18px;
    line-height: 1.45;
  }

  .flow-step p {
    font-size: 13px;
    line-height: 1.8;
  }

  .contact-form {
    grid-template-columns: repeat(2, minmax(0, 1fr));
    padding: 34px;
  }

  .submit-button,
  .contact-call-note,
  .privacy-note,
  .form-status {
    grid-column: 1 / -1;
  }

  .site-footer {
    padding-bottom: 54px;
  }
}

.flow-section .flow-step:not(:last-child)::after {
  background: rgba(255, 255, 255, 0.28);
}

.flow-section .flow-step:not(:last-child)::before {
  border-left-color: rgba(255, 255, 255, 0.28);
}

@media (prefers-reduced-motion: reduce) {
  *,
  *::before,
  *::after {
    scroll-behavior: auto !important;
    transition-duration: 0.01ms !important;
    animation-duration: 0.01ms !important;
    animation-iteration-count: 1 !important;
  }
}